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We built the device the industry was asking for.

Lab-grade NIR spectroscopy, redesigned for the floor, portable, affordable, and proven at scale across 60+ countries.


Matoha Over The Years.

Matoha proudly delivered 1000+ identification devices over 60 countries all over the world.

1000+

Devices Deployed

60+

Countries

24M

Scans Completed

Make material identification

accessible to everyone.


The idea started at Imperial College London, where an early version won the Faculty of Natural Sciences "Make A Difference" award in 2017. Matoha was founded in 2018, and the following year co-founders Martin and Hans walked into a textile sorting facility in East London and watched operators burning fabric scraps to identify fibres. They left with a clear problem to solve.

NIR spectroscopy had existed in labs for decades. It was proven, accurate, and fast. But the instruments cost £40,000, required trained technicians, and weren't designed for the shop floor. So we built one that was.

The result: a device that fits in one hand, priced to pay back within months on most sorting lines, and identifies any material in under a second, with a cloud trail that proves every scan..

 Contact Us! 

Built by people who

understand the problem.


Martin Holicky

CEO & Co-Founder

Hans Chan

Co-Founder & CTO

Chris Newton

Chief Commercial Officer

Lieve Vanrusselt

Director, Head of Business Development

Darlene Sammut

Chief Operating Officer

Independently verified.

Not just our word for it.

AWARDS & PROGRAMMES


Four devices,

one mission.

Learn about FabriTell, PlasTell, CarpeTell, and S-Bench, the devices behind everything on this page.

Real people,

building something that matters.


Every groundbreaking innovation, whether meticulously engineered or born from spontaneous creativity, contains stories waiting to be discovered.

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